Which Way Radio
Faith. Fun. Community. On Air and In Real Life.
Helping local businesses grow through radio, interviews, social media, and community exposure across Florida.
Now Playing Live
“Stream Which Way Radio 24/7 — faith, music, and real conversations that matter.”
“Available anywhere in the U.S. & Canada”
Prayer Warrior Prayer
Begin your morning with faith, purpose, and courage.
Business Warrior Creator Network Launches August 1, 2026
Business advertising, radio ads, Which Way Gazette ads, and free business shout-outs are available now.
Creator sponsorships and video creator opportunities begin August 1.
Helping Local Businesses Grow Through Media & Community
Serving: Hillsborough, Polk, Sarasota, Bradenton, and St. Pete/Clearwater.
RADIO ADVERTISING
Local Radio Exposure
Promote your business through targeted radio advertising and local audience engagement.
FREE BUSINESS SHOUT-OUTS
FREE BUSINESS SHOUT-OUTS
Promote your business with free social media shout-outs and local exposure through the Which Way Radio community.
Gazette Advertising
Spotlighting Local Businesses
Print and digital ads in our Gazette. Reaching homes, businesses, and communities every month.
THE WHICH WAY GAZETTE
COMING SOON ACROSS TAMPA BAY
A fun, full-color community publication featuring local businesses, events, faith-based encouragement, interviews, giveaways, puzzles, and positive stories across Tampa Bay.
Local businesses. Faith. Community. Connection.
Be Part of Our FIRST Edition — Releasing July 1, 2026












FEATURE OPPORTUNITIES
BUSINESS SPOTLIGHT VIDEOS
We feature your business with professional video content.
BECOME A BUSINESS WARRIOR
BECOME A BUSINESS WARRIOR
Help Local Businesses. Build Your Future.
Business Warriors are local entrepreneurs and creators who help promote businesses, earn rewards, and grow their own brand with us.
OUR LOCAL TEAMS
Mike Johnson
Serving Hillsborough County
- Radio Advertising
- Business Interviews
- Social Media Exposure
- Gazette Advertising
- Community Outreach
David Williams
Serving Polk County
- Radio Advertising
- Business Interviews
- Social Media Exposure
- Gazette Advertising
- Community Outreach
Diana Martinez
Serving Sarasota County
- Radio Advertising
- Business Interviews
- Social Media Exposure
- Gazette Advertising
- Community Outreach
Make A Difference
Support local businesses and strengthen your community through meaningful connections.
Get Featured
Help businesses gain visibility through interviews, radio, and digital exposure.
Earn Rewards
Receive commissions, bonuses, and growth opportunities as the network expands.
Join The Movement
Become part of a mission focused on business, faith, and community impact.
BUSINESS SPOTLIGHT
Businesses Growing With Which Way Radio
Which Way Radio is building a growing network of Business Warriors serving Hillsborough, Polk, Sarasota, Bradenton, and St. Pete/ Clearwater communities through local business exposure, interviews, social media promotion, and community outreach.
Business Warriors Launching Across Florida
Our growing network of Business Warriors is preparing to help local businesses gain visibility and community exposure.
Local Business Spotlights Coming Soon
Upcoming interviews, shoutouts, reels, and business features will spotlight local companies throughout Central Florida communities.
Building Community Through Media
Which Way Radio is creating a platform where businesses, families, churches, and communities can connect and grow together.
OUR MISSION
We exist to glorify God by helping local businesses grow, supporting our community, and sharing the message of faith, family, and freedom through every platform we use.
THE NARROW WAY. THE BROAD WAY.
We choose the narrow way- integrity, faith, and service. Not just for ourselves, but for the communities we live in and the businesses we serve.
READY TO GROW YOUR BUSINESS?
Let’s build a campaign that gets real results.
A Growing Network.
Real People. Real Businesses. Real Impact.
Proudly serving Hillsborough, Polk, Sarasota, Bradenton, and St. Pete/Clearwater- and growing!